Real Estate Staging Association
73%
Staged homes sell 73% faster than vacant properties
The RESA study analyzed over 13,000 staged properties and found that vacant homes average 90 days on market, while staged homes averaged just 24 days. The study is one of the largest of its kind and is frequently cited by NAR and major brokerages. This 73% reduction in selling time translates directly into fewer carrying costs, less price reduction pressure, and stronger client relationships.
National Association of Realtors · 2025
1–5%
Staged homes sell for 1–5% more than non-staged equivalents
NAR's 2025 Profile of Home Staging surveyed thousands of real estate agents across the US. On a median US home priced at $420,000, a 1% gain equals $4,200. A conservative 2.5% average gain equals $10,500 — more than 20 times the cost of an Elite staging package. The same report found 44% of buyers' agents noticed an increase in the dollar value of homes that were staged.
National Association of Realtors · 2023
40%
More buyers willing to schedule an in-person tour
40% of buyers' agents confirmed that clients are more willing to schedule a walkthrough for a home they first encountered with staging online. For listing agents, this means more showing requests per listing — without any additional marketing spend. More showings means more offers, which means stronger negotiating position for your seller.
NAR 2025 Profile of Home Staging
83%
Buyers' agents say staging helps buyers visualize the property
83% of buyers' agents agree that staging helps buyers envision the property as their future home. Empty rooms are psychologically difficult — buyers struggle to judge scale, flow, and livability. Staging removes that uncertainty and lets buyers connect emotionally. Emotional connection is what drives offers above asking price.
Coldwell Banker
24 days
Average time on market for staged vs. 90 days for vacant
Coldwell Banker's internal analysis of staged vs. unstaged listings found a stark contrast: staged homes averaged 24 days on market compared to 90 days for vacant properties. That's 66 fewer days of carrying costs, mortgage payments, HOA fees, and client stress. For an agent managing 10+ listings per year, staging is one of the highest-leverage actions available.
NAR 2025 + Market Analysis
<5%
Of your commission — that's the cost of staging a listing
At $499, the Elite package costs less than 5% of a typical agent commission on a $400k listing. It's one of the few marketing investments where the cost is almost irrelevant compared to the upside. Physical staging costs $2,000–$7,200+ and takes days to coordinate. Virtual staging delivers in 48 hours — without the logistics, without the furniture rental, without the setup.